Tim and I had a fun Google Chat back in March about a concept for a book called "Too Big to Succeed." The window for a book on this theme to become a blockbuster is almost closed, so I figure it's time to stop hoarding the idea and make it a blog post. The phrase "too big to succeed" has already infected the cultural lexicon this year. A quick sweep of Google shows it being applied to the banking industry, the auto industry, Twitter, big Pharma, China, and Washington, among other things.